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Different styles to showcase
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Eye-catching and fun animations that
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Illustration

Custom illustrations guaranteed to be
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Custom emails engage your clients
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Logos that reflect and communicate
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Ars longa, vita brevis —
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Design Site Website

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Information for the city of Las Vegas

Las Vegas is an internationally renowned major resort city known primarily for gambling, shopping, fine dining and nightlife and is the leading financial and cultural center for Southern Nevada. The city bills itself as The Entertainment Capital of the World, and is famous for its mega casino hotels and associated entertainment. A growing retirement and family city, Las Vegas is the 31st most populous city in the United States, with a population at the 2010 census of 583,756. The 2010 population of the Las Vegas metropolitan area was 1,951,269. The city is one of the top three leading destinations in the United States for conventions, business and meetings. Today, Las Vegas is one of the top tourist destinations in the world.Established in 1905, Las Vegas was incorporated as a city in 1911. At the close of the 20th century, Las Vegas was the most populous American city founded in that century (a distinction held by Chicago in the 19th century). The city's tolerance for various forms of adult entertainment earned it the title of Sin City, and has made Las Vegas a popular setting for films and television programs.Las Vegas is commonly used to describe not just the city, but areas beyond the city limits especially the resort areas on and near the Las Vegas Strip and the Las Vegas Valley. The 4.2 mi (6.8 km) stretch of South Las Vegas Boulevard known as the Strip is in the unincorporated communities of Paradise, Winchester, and Enterprise (Clark County).

 

The primary drivers of the Las Vegas economy are tourism, gaming and conventions, which in turn feed the retail and restaurant industries.TourismThe major attractions in Las Vegas are the casinos and the hotels, although in recent years other new attractions have begun to emerge. A view of the Las Vegas Valley looking south from the Stratosphere Tower at dusk.Most casinos in the downtown area are located on the Fremont Street Experience, The Stratosphere being one of the exceptions. Fremont East, adjacent to the Fremont Street Experience, was granted variances to allow bars to be closer together, similar to the Gaslamp Quarter of San Diego, the goal being to attract a different demographic than the Strip attracts.Downtown casinos Las VegasMain article: Downtown (Nevada gaming area)The Hotel & Casino, located downtown along the Fremont Street Experience, is the oldest continuously operating hotel and casino in Las Vegas; it opened in 1906 as the Hotel Nevada.The year 1931 marked the opening of the Northern Club (now the La Bayou). The most notable of the early casinos may have been while it was run by Benny .Boyd Gaming has a major presence downtown operating the Casino. Other casinos operations include the , which are also located downtown along the Fremont Street Experience.Downtown casinos that have undergone major renovations and revitalization in recent years include the .

 

Las Vegas StripMain article: Las Vegas StripThe center of the gambling and entertainment industry, however, is located on the Las Vegas Strip, outside the city limits in the surrounding unincorporated communities of Paradise and Winchester in Clark County. The largest and most notable casinos and buildings are located there.Development The Strip in late 2009 Astronaut photograph of Las Vegas at nightSee also: List of tallest buildings in Las VegasWhen The Mirage opened in 1989, it started a trend of major resort development on the Las Vegas Strip outside of the city. This resulted in a drop in tourism in the downtown area, but many recent projects have increased the number of visitors to downtown.An effort has been made by city officials to diversify the economy by attracting health related, high tech and other commercial interests. No state tax for individuals or corporations, as well as a lack of other forms of business related taxes, have aided the success of these efforts.With the Strip expansion in the 1990s, downtown Las Vegas which has maintained an old Las Vegas feel began to suffer.

 

However, in recent years the city has made strides in turning around the fortunes of this urban area.The Fremont Street Experience was built in an effort to draw tourists back to the area, and has been popular since its startup in 1995.The city purchased 61 acres (25 ha) of property from the Union Pacific Railroad in 1995 with the goal of creating a better draw for more people to the downtown area. In 2004, Las Vegas Mayor Oscar Goodman announced plans for Symphony Park, which will include residential and office highrises.Already operating in Symphony Park is the Cleveland Clinic Lou Ruvo Center for Brain Health (opened in 2010), The Smith Center for the Performing Arts (opened in 2012) and the DISCOVERY Children's Museum (opened in 2013).On land across from Symphony Park, the World Market Center Las Vegas opened in 2005. It currently encompasses three large buildings with a total of 5.1 million square feet. Trade shows for the furniture and furnishing industries are held there semiannually.Also located nearby is the Las Vegas Premium Outlets North, one of the top performing outlet centers in its company's portfolio.

 

It is currently undergoing a second expansion.A new Las Vegas City Hall opened in February 2013 on downtown's Main Street, another urban area ripe for development. The former City Hall building is now occupied by the corporate headquarters for the major online retailer, , which opened downtown in 2013.has taken a personal, as well as a professional, interest in the urban area and is contributing $350 million of his personal wealth toward a multifaceted revitalization effort called the Downtown Project. This involves investing $200 million in real estate, $50 million in small businesses, $50 million in education and $50 million in technology start

 

 

Information for the state of Nevada

"The Bureau of Economic Analysis estimates that Nevada's total state product in 2010 was $126�billion. Resort areas like Las Vegas, Reno, Lake Tahoe, and Laughlin attract visitors from around the nation and world. In FY08 the total of 266 casinos with gaming revenue over $1m for the year, brought in revenue of $12 billion in gaming revenue, and $13 billion in non-gaming revenue. Many of the high plateau areas are excellent for grazing, and cattle and sheep raising are important industries.

 

Because of the prevailing dryness and the steep slopes, agriculture is not highly developed, but is devoted mainly to growing hay and other feed for cattle; however, potatoes, onions, and some other crops are also cultivated.Nevada's riches do not grow from its land; rather, almost incredible wealth lies below its surface. Although copper mining is now much less dominant than before, Nevada is the nation's leading producer of gold, silver, and mercury. Petroleum, diatomite, and other minerals are also extracted. The state's manufactures include gaming machines and products, aerospace equipment, lawn and garden irrigation devices, and seismic monitoring equipment.

 

Warehousing and trucking are also significant Nevada industries.Nevada's economy, however, is overwhelmingly based on tourism, especially the gambling (legalized in 1931) and resort industries centered in Las Vegas and, to a lesser extent, Reno and Lake Tahoe. Gambling taxes are a primary source of state revenue. The service sector employs about half of Nevada's workers. Liberal divorce laws made Reno ""the divorce capital of the world"" for many years, but similar laws enacted in other states ended this distinction. Much of Nevada (almost 80% of whose land is federally owned) is given over to military and related use. Nellis Air Force Base and the Nevada Test Site have been the scene of much nuclear and aircraft testing; Yucca Mountain is slated to be the primary depository for U.S. nuclear waste."

 

Why Some Company Owners Almost Always Make Money In  

It's very important that your web designer stays on top of both modern design trends and the latest technology, because the last thing you need is an old-fashioned looking website -Las Vegas Website Design Companies

 

 

HOW TO GET A WEBSITE AND MAKE A PROFIT FROM IT  

Las Vegas Website Design Companies Articles

Choosing the Right Web Design Agency

 

Perhaps one of the most difficult aspects of creating and launching a new website is choosing the right web design agency. There are many, many design companies out there looking for work, and it can become a very stressful and difficult task trying to determine which designer is the right one for you.

 

This is a very important decision and one you can't take lightly, because, let's face it, this website will be the online face of your business. Because your website will be the first point of contact for many of your customers, the quality of your site will determine whether people choose to do business with you, or not. So, you're looking for a design company that will help you reach your target audience, in addition to helping you meet your business goals.

 

So how does one choose the right web design agency? Below we've listed some guidelines that may help you select your design company -

 

Are They Listening to You?

 

You know your business better than anyone else, because you're an expert in your field. So, you know what you're selling and you have an idea of how you'd like to present your product/service to potential customers. You can't work with a web designer who won't listen to your ideas. The purpose of hiring a web design agency is to use their expertise in putting your ideas into action - it's not for the designer to create their own project.

 

They Bring Their Own Ideas to the Table

 

Whilst it's very important that your web designer listen to what you have to say, you need to hire a designer who's experienced in design and has great ideas. Of course, you know your own business, but when it comes to your website you're looking for someone who knows design; you're not getting your money's worth if you hire someone who simply nods their head and produces exactly what you say. Your experienced, professional website designer should be able to bring some exciting and innovative ideas to the table.

 

Your Chosen Website Design Agency Has Its Own Marketing Department

 

This is very important, because you need more than a great looking website: you need a website that works! Make sure the agency you choose has developers, designers, and marketers; and with this brilliant combination you can be quite sure that your website will be not only professional, but effective.

 

They Know and Understand Responsive Design

 

The words ‘responsive design' may sound like a fad, but in fact it's the only way to design a website that works. Just ask Google! Be cautious, because if a designer suggests a separate mobile website, meaning they're not familiar with responsive design, then they may not be the right designer for your website. It's true that there are cases where it's advantageous to have a separate mobile site but, generally, the preferred solution is responsive design. As more and more people are using their mobile phones and tablets to conduct their everyday business, it's imperative that your website be optimized to cater to all devices. The right web design agency will understand the advantages of responsive design.

 

They Offer a Portfolio of Live Websites

 

The best way to determine whether a web design agency knows their business, or not, is to see the work they've completed; and by this we don't mean screenshots of home pages - you need to see the actual websites in action. Visit the sites they've designed and take time to look through their portfolio. If you're struggling to find anything you like, then they're probably not the right web design agency for you.

 

How Long Have They Been Operating?

 

To be experienced in web design, a good sign of an agency's ability is their longevity. Even though the Internet changes very quickly, you're not looking for a web design company that may not be around next year. There are many, many new web design companies being created, and there are just as many closing down, and that's why we say an agency's longevity is very important. The more experienced your web design company, the more adept they'll be at changing with the times and adapting to new Internet trends: this ultimately means the more likely they'll be around if you should need support with your new website.

 

Good Designers Understand Conversion

 

There's a lot more to an effective website than just having it look nice, and a good web design agency will include a team of designers who understand conversion. In other words, they know what makes a website convert, which means they're experts at layout, navigation, and calls-to-action. Having a great looking website doesn't necessarily mean it will convert to customers, so you need your designer to use proven methods when creating your website.

 

They're Experienced in Many Industries

 

Your website must stand head and shoulders above your competitors' websites - you don't want your website to be identical to theirs. You may think it advantageous if your web design company only worked with your specific industry, but it could in fact mean that your website will end up being indistinguishable from all other businesses in your industry. If you choose a web design company that works with various industries they're more likely to create a website that's unique: a website that will reach a large audience.

 

Your Designer Has Worked at Both Local and National Levels

 

If you choose a web designer who's only worked with local businesses, it could well be that your new website won't achieve big success. You need a web design agency that understands both local businesses and national brands. If your designer understands both audiences it's more likely your website will help you reach, and even exceed, your business goals. Therefore, choose a web designer who can think both small and big.

 

They Stay on Top of Modern Design Trends

 

It's very important that your web designer stays on top of both modern design trends and the latest technology, because the last thing you need is an old-fashioned looking website. Research shows that customers are more likely to trust your business if you have a modern website, and a good design company will incorporate new, innovative, and modern trends into their websites. Your web designer should be familiar with flat design, parallax scrolling, responsive web design, and other elements and styles. You don't necessarily need all the newest fads, but there must be a good balance between what's proven to work and what's modern.

 

 

Why Some Company Owners Almost Always Make Money In

 

 

Las Vegas Website Design Companies Articles

Choosing the Right Whiteboard Animation Company

 

Making the decision to invest in a whiteboard animation video is a smart business decision; a decision that can benefit your business in both the short-term and long-term. However, there are many, many companies out there producing whiteboard marketing videos, so how will you know if you've chosen the right one?

 

Below we've listed our suggestions on what to look for when contemplating hiring a whiteboard animation company-

 

Quality

 

What you don't want is an amateur-looking whiteboard video! Because, if this is what you end up with, you've just wasted a lot of time and money. Professional, experienced whiteboard animation companies employ people with a background in art; people with amazing artistic capabilities. This is an important business decision and, unless you make the right choice, your target audience won't take your business seriously.

 

Styles

 

A professional whiteboard animation company will have a selection of artistic styles for you to choose from: this may be because they're a company who employs various professional artists with animation backgrounds, or perhaps they have one ingenious artist who's capable of producing different styles.

 

In the production process of whiteboard animation, you'll start by coming up with, then perfecting, the script. Your allocated artist will then prepare some animation samples for your perusal. If you're not happy with what you see, then it's much easier to change styles than it is to change entire companies.

 

Creativity

 

You're looking for creativity, because your video needs to fuel the fire in the hearts of your customers: the last thing you need is a boring video that sends them straight to your competitors! Let's face it! People watch videos because they want to be entertained, so if your video doesn't entertain and amuse your customers, then it shouldn't be presented as entertainment. We expect animation to be imaginative, out-of-the-box, humorous, so if you're just looking for a quick way to get some cut-and-dry information to your target audience, then perhaps an animation video is not the right tool for you.

 

Memory Retention

 

Many businesses use flyers, but the problem with flyers is that consumers receive so many of them that they usually go straight into the trash; but more importantly, rarely is a flyer memorable. On the other hand, a funny and well put-together whiteboard animation can stay in viewers' minds for up to 2 months! When you combine visual and auditory teaching styles, together with some great background music and simple images, whiteboard animation can be one of the most effective and memorable video marketing techniques available.

 

Price

 

Creating a whiteboard animation may seem a simple process, and you could certainly save yourself a lot of money by producing a video yourself; but unfortunately, you'll be sacrificing style, creativity, and more importantly, quality. And sadly, there are whiteboard companies out there that charge a fortune for an end-product that looks home-made. This means that you need to do your research before hiring a whiteboard animation company. Check for testimonials; and when comparing prices, understand what you'll be receiving for your money. Sometimes it's necessary to spend a little more to achieve better service, more choices, and a professional end-result.

 

 

 

Las Vegas Website Design Companies Articles

Whiteboard Animations Convert Viewers into Buyers

 

Whiteboard animations have become popular, exciting, and innovative marketing and advertising tools for products and services and, and when compared to other forms of advertising, they're extremely economical.

 

In this post, we'll take a look at the main reasons whiteboard animation videos convert viewers into buyers -

 

Your Message Is Very Specific

 

The purpose of whiteboard animations is to create a very specific message without all the fluff and nonsense of other types of videos. A whiteboard video message is a focused message; it's uncluttered, which allows your message to be clearly heard and understood.

 

Whiteboard Animations Are Fun!

 

When you have the perfect script and it's done correctly, a whiteboard animation can have an impactful effect on the viewer. Because they're so entertaining, your viewer will look at your company as one they'd like to do business with.

 

They Provide Flexible Marketing

 

Whiteboard animation videos can be placed anywhere, like on the homepage of your website, or in fact any page of your website, and they can be created to relate specifically to the page you place them on.

 

Viewers Remember Animation Videos

 

If you create a great whiteboard animation, your potential customers will not only remember the video, they'll remember you and your service or product. This means they're more likely to tell other people about you.

 

Your Videos Can Be Shared

 

When whiteboard animation videos are used creatively, it makes it much easier for your customers and fans to spread the word about your service or product. Placing animation videos on social marketing sites means that, through sharing and commenting, your viewers are helping spread the word about you and your brand.

 

Viewers Will Quickly Get Your Message

 

When you have a great script-writer for your whiteboard video, the viewer will quickly understand how your product or service fits into their life, how to use it, and the benefits they'll receive. It's not only that the viewer receives step-by-step instructions; your video lets viewers know why they can't live without your product. That's why a great script is so important for your animation video.

 

Your Viewer Is Called to Action

 

Whiteboard videos are so successful in converting viewers into buyers because they contain a specific call to action. It will be very clear to your viewer what they need to do next - whether it's to call a certain telephone number, visit a specific site, or purchase a product; and they'll know exactly where they need to go to complete that task.

 

Individually, the above points play an important role in converting viewers to customers; however, whiteboard animation videos are most productive when all the above are used in some form. Besides the fact that animation videos have a specific call to action, they're also very economical to produce - certainly much less expensive than other types of videos.

 

For your whiteboard animation video to be effective, your first step should be understanding your viewers' call to action. Then, with this information and a strong script, you can go ahead and produce your video. Putting all the above together into an effective whiteboard animation video means you're on the right path to converting your viewers into buyers.

 

 

You Can Find More Information at  http://claytoncommercialarts.com
and at whiteboardanimationservices.org/

Call Us Today at: 206-335-8528

 

Watch our Video Designs For Websites And TV Commercials below to see how we work for you.

 

 


 

7 Amazing Strategies For Better Website Design

 

 

Some history on the Website Design Services Industry

 

Website Designer

Web design encompasses many different skills and disciplines in the production and maintenance of websites. The different areas of web design include web graphic design; interface design; authoring, including standardised code and proprietary software; user experience design; and search engine optimization. Often many individuals will work in teams covering different aspects of the design process, although some designers will cover them all. The term web design is normally used to describe the design process relating to the front-end (client side) design of a website including writing mark up. Web design partially overlaps web engineering in the broader scope of web development. Web designers are expected to have an awareness of usability and if their role involves creating mark up then they are also expected to be up to date with web accessibility guidelines.

 

Web Designer Tools and technologies

 

Web designers use a variety of different tools depending on what part of the production process they are involved in. These tools are updated over time by newer standards and software but the principles behind them remain the same. Web designers use both vector and raster graphics editors to create web-formatted imagery or design prototypes. Technologies used to create websites include W3C standards like HTML and CSS, which can be hand-coded or generated by WYSIWYG editing software. Other tools web designers might use include mark up validators and other testing tools for usability and accessibility to ensure their web sites meet web accessibility guidelines.

 

Skills and techniques

 

Marketing and communication design

 

Marketing and communication design on a website may identify what works for its target market. This can be an age group or particular strand of culture; thus the designer may understand the trends of its audience. Designers may also understand the type of website they are designing, meaning, for example, that (B2B) business-to-business website design considerations might differ greatly from a consumer targeted website such as a retail or entertainment website. Careful consideration might be made to ensure that the aesthetics or overall design of a site do not clash with the clarity and accuracy of the content or the ease of web navigation, especially on a B2B website. Designers may also consider the reputation of the owner or business the site is representing to make sure they are portrayed favorably

 

User experience design and interactive design

 

User understanding of the content of a website often depends on user understanding of how the website works. This is part of the user experience design. User experience is related to layout, clear instructions and labeling on a website. How well a user understands how they can interact on a site may also depend on the interactive design of the site. If a user perceives the usefulness of the website, they are more likely to continue using it. Users who are skilled and well versed with website use may find a more distinctive, yet less intuitive or less user-friendly website interface useful nonetheless. However, users with less experience are less likely to see the advantages or usefulness of a less intuitive website interface. This drives the trend for a more universal user experience and ease of access to accommodate as many users as possible regardless of user skill. Much of the user experience design and interactive design are considered in the user interface design.

 

Advanced interactive functions may require plug-ins if not advanced coding language skills. Choosing whether or not to use interactivity that requires plug-ins is a critical decision in user experience design. If the plug-in doesn't come pre-installed with most browsers, there's a risk that the user will have neither the know how or the patience to install a plug-in just to access the content. If the function requires advanced coding language skills, it may be too costly in either time or money to code compared to the amount of enhancement the function will add to the user experience. There's also a risk that advanced interactivity may be incompatible with older browsers or hardware configurations. Publishing a function that doesn't work reliably is potentially worse for the user experience than making no attempt. It depends on the target audience if it's likely to be needed or worth any risks.

 

Page layout

 

Part of the user interface design is affected by the quality of the page layout. For example, a designer may consider whether the site's page layout should remain consistent on different pages when designing the layout. Page pixel width may also be considered vital for aligning objects in the layout design. The most popular fixed-width websites generally have the same set width to match the current most popular browser window, at the current most popular screen resolution, on the current most popular monitor size. Most pages are also center-aligned for concerns of aesthetics on larger screens.

 

Fluid layouts increased in popularity around 2000 as an alternative to HTML-table-based layouts and grid-based design in both page layout design principle and in coding technique, but were very slow to be adopted. This was due to considerations of screen reading devices and varying windows sizes which designers have no control over. Accordingly, a design may be broken down into units (sidebars, content blocks, embedded advertising areas, navigation areas) that are sent to the browser and which will be fitted into the display window by the browser, as best it can. As the browser does recognize the details of the reader's screen (window size, font size relative to window etc.) the browser can make user-specific layout adjustments to fluid layouts, but not fixed-width layouts. Although such a display may often change the relative position of major content units, sidebars may be displaced below body text rather than to the side of it. This is a more flexible display than a hard-coded grid-based layout that doesn't fit the device window. In particular, the relative position of content blocks may change while leaving the content within the block unaffected. This also minimizes the user's need to horizontally scroll the page.

 

Web Design NAICS Index Description

 

541511 Web (i.e., Internet) page design services, custom

 

Some history on the Graphic Design Services Industry

 

Graphic Designer

Graphic design is the process of visual communication and problem-solving through the use of typography, photography and illustration. The field is considered a subset of visual communication and communication design, but sometimes the term "graphic design" is used synonymously. Graphic designers create and combine symbols, images and text to form visual representations of ideas and messages. They use typography, visual arts, and page layout techniques to create visual compositions. Common uses of graphic design include corporate design (logos and branding), editorial design (magazines, newspapers and books), advertising, web design, communication design, product packaging and signage.

 

Applications

 

From road signs to technical schematics, from interoffice memorandums to reference manuals, graphic design enhances transfer of knowledge and visual messages. Readability and legibility is enhanced by improving the visual presentation and layout of text.

 

Design can also aid in selling a product or idea through effective visual communication. It is applied to products and elements of company identity like logos, colors, packaging, and text. Together these are defined as branding (see also advertising). Branding has increasingly become important in the range of services offered by many graphic designers, alongside corporate identity. Whilst the terms are often used interchangeably, branding is more strictly related to the identifying mark or trade name for a product or service, whereas corporate identity can have a broader meaning relating to the structure and ethos of a company, as well as to the company's external image. Graphic designers will often form part of a team working on corporate identity and branding projects. Other members of that team can include marketing professionals, communications consultants and commercial writers.

 

Textbooks are designed to present subjects such as geography, science, and math. These publications have layouts which illustrate theories and diagrams. A common example of graphics in use to educate is diagrams of human anatomy. Graphic design is also applied to layout and formatting of educational material to make the information more accessible and more readily understandable.

 

Skills

 

A graphic design project may involve the stylization and presentation of existing text and either preexisting imagery or images developed by the graphic designer. Artistic pieces can be incorporated in both traditional and digital form, which involves the use of visual arts, typography, and page layout techniques for publications and marketing. For example, a newspaper story begins with the journalists and photojournalists and then becomes the graphic designer's job to organize the page into a reasonable layout and determine if any other graphic elements should be required. In a magazine article or advertisement, often the graphic designer or art director will commission photographers or illustrators to create original pieces just to be incorporated into the design layout. Or the designer may utilize stock imagery or photography. Contemporary design practice has been extended to the modern computer, for example in the use of WYSIWYG user interfaces, often referred to as interactive design, or multimedia design. Another aspect of graphic design is to have good research skills, analyzing a work of art and simultaneously seeing it in new ways. Graphic Design need skills such as power to convince the audience and selling the design. Communication is a key part in graphic design. The process of graphic design include the "process school" which is an approach to the subject that is concerned with the actual process of communication; it especially highlights the channels and media through which messages are transmitted and by which senders and receivers encode and decode. Semiotic School on the other hand, is message as a construction of signs which through interaction with receivers, produces meaning; communication as an agent. The process school is like the way in which a message is brought out to society.

 

North American Industry Classification System For Graphic Design Services

 

This industry comprises establishments primarily engaged in planning, designing, and managing the production of visual communication in order to convey specific messages or concepts, clarify complex information, or project visual identities. These services can include the design of printed materials, packaging, advertising, signage systems, and corporate identification (logos). This industry also includes commercial artists engaged exclusively in generating drawings and illustrations requiring technical accuracy or interpretative skills

 

Illustrative Examples: Commercial art studios
Independent commercial or graphic artists
Corporate identification (i.e., logo) design services
Medical art or illustration services
Graphic design consulting services

 

Graphic Design NAICS Index Description

 

541430 Art services, commercial
541430 Art services, graphic
541430 Artists, independent commercial
541430 Artists, independent graphic
541430 Artists, independent medical
541430 Commercial art services
541430 Commercial artists, independent
541430 Commercial illustration services
541430 Commercial illustrators, independent
541430 Communication design services, visual)
541430 Communication design services, visual
541430 Corporate identification (i.e., logo) design services
541430 Graphic art and related design services
541430 Graphic artists, independent
541430 Graphic design services
541430 Illustrators, independent commercial
541430 Medical art services
541430 Medical artists, independent
541430 Medical illustration services
541430 Medical illustrators, independent
541430 Silk screen design services
541430 Studios, commercial art

 

Some history on the Whiteboard Animation Video Services Industry

 

Whiteboard animation

Whiteboard animation is a process where a creative story and storyboard with pictures is drawn on a whiteboard (or something that resembles a whiteboard) by artists who record themselves in the process of their artwork. It is used in TV and internet advertising to communicate messages in a unique way.

 

Terminology

 

The term whiteboard animation comes from the process of someone drawing on a whiteboard and recording it. The actual effect is a time-lapse, or sometimes stop-motion. Actual animation is rarely used but has been incorporated. Other terms are video scribing, and animated doodling. These video animation styles are now seen in many variations, and have taken a turn into many other animation styles. With the introduction of software to create the whiteboard animations, the process has many different manifestations of varying quality.

 

Skills and techniques

 

Marketing and communication design

 

Marketing and communication design on a website may identify what works for its target market. This can be an age group or particular strand of culture; thus the designer may understand the trends of its audience. Designers may also understand the type of website they are designing, meaning, for example, that (B2B) business-to-business website design considerations might differ greatly from a consumer targeted website such as a retail or entertainment website. Careful consideration might be made to ensure that the aesthetics or overall design of a site do not clash with the clarity and accuracy of the content or the ease of web navigation, especially on a B2B website. Designers may also consider the reputation of the owner or business the site is representing to make sure they are portrayed favorably

 

Animation

 

Animation is the process of making the illusion of motion and the illusion of change[Note 1] by means of the rapid display of a sequence of static images that minimally differ from each other. The illusion—as in motion pictures in general—is thought to rely on the phi phenomenon. Animators are artists who specialize in the creation of animation. Animation can be recorded with either analogue media, a flip book, motion picture film, video tape, digital media, including formats with animated GIF, Flash animation and digital video. To display animation, a digital camera, computer, or projector are used along with new technologies that are produced.

 

Animation creation methods include the traditional animation creation method and those involving stop motion animation of two and three-dimensional objects, paper cutouts, puppets and clay figures. Images are displayed in a rapid succession, usually 24, 25, 30, or 60 frames per second. Computer animation processes generating animated images with the general term computer-generated imagery (CGI). 3D animation uses computer graphics, while 2D animation are used for stylistic, low bandwidth and faster real time renderings.

 

Video editing

 

The term video editing can refer to: The process of manipulating video images. Once the province of expensive machines called video editors, video editing software is now available for personal computers and workstations. Video editing includes cutting segments (trimming), re-sequencing clips, and adding transitions and other Special Effects.

 

Linear video editing, using video tape and is edited in a very linear way. Several video clips from different tapes are recorded to one single tape in the order that they will appear.

 

Non-linear editing system (NLE), This is edited on computers with specialised software. These are non destructive to the video being edited and use programs such as Adobe Premiere Pro, Final Cut Pro and Avid.

 

Offline editing is the process in which raw footage is copied from an original source, without affecting the original film stock or video tape. Once the editing has been completely edited, the original media is then re-assembled in the online editing stage.

 

Online editing is the process of reassembling the edit to full resolution video after an offline edit has been performed and is done in the final stage of a video production.

 

Vision mixing, when working within live television and video production environments. A vision mixer is used to cut live feed coming from several cameras in real time.

 

Animation creation methods include the traditional animation creation method and those involving stop motion animation of two and three-dimensional objects, paper cutouts, puppets and clay figures. Images are displayed in a rapid succession, usually 24, 25, 30, or 60 frames per second. Computer animation processes generating animated images with the general term computer-generated imagery (CGI). 3D animation uses computer graphics, while 2D animation are used for stylistic, low bandwidth and faster real time renderings.

 

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